Your Brand Message

Posted On: Saturday 27th April 2013
Summary: Having a brand everyone can find is great, a brand alone is definitely not enough, today I want to explain to you what and why having a clear message is.

Blog Tags: Brand   Brand Domination   

When people find your brand what does it tell them about your business? In so many cases especially when looking for a particular brand online it is very unclear what the business behind the Brand does.
Branding your business is fine and with a good brand name you stand a much better chance of being found. The problem comes when people find you and the information you share does not describe what you do in a simple easy to understand language.

If people find your website, can they quickly and easily recognise what you do? We see lots of websites which make it really hard to establish what they do. The same goes for many Social Media pages, again they often look professional but lack a clear description of what the business/brand delivers.
Often the posts on Facebook or the tweets on Twitter do not relate to what the business does for its customers.

People are looking for your Brand because they want you to supply them, make sure when they find you they can quickly verify that they are in the right place.

You can learn much more about Brand Domination and building a strong brand in the products section of this site. http://yourbrandacademy.com/products/100/Your-Brand-Domination/001

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